Customers have no interest in technologies. Instead, they are looking for a convenient and secure payment process. Carrier Billing – currently still a niche product – fulfils these criteria and has potential to gain importance due to the increasing growth of digital goods such as games and entertainment.
Carrier Billing has higher conversion rates than alternative online payment methods. A major advantage is that customers can pay without registration or authentication. This significantly simplifies the purchasing process and thus satisfies the customers´ desire for convenience.
Carrier Billing has higher conversion rates than alternative online payment methods. A major advantage is that customers can pay without registration or authentication. This significantly simplifies the purchasing process and thus satisfies the customers´ desire for convenience.
